This exciting transformation comes from an ambitious, multi-year plan to diversify the school’s student body and create a more inclusive environment for all students. Academy of Art University has been at the forefront of this transformation, and its commitment to creating a diverse and inclusive campus environment has been reflected in the class of 2022. The primary goal of the new school was to attract a greater number of students to this fast-paced and highly lucrative field. Still, it also has the potential to open new doors for students who might not have otherwise considered a career in UX/UI design. The co-directors of Academy of Art University said that the new name was chosen to reflect better the program’s focus on critical thinking and communication skills. Students will still receive a thorough grounding in the material covered in their first-year courses while being introduced to new topics and techniques through the lens of critical analysis. PDP also offers a broad range of electives, including exploring different cultures and subcultures, human sexuality, gender studies, and more. The program’s flexibility allows students at the Academy of Art University to tailor their education to their interests and career goals. UI/UX design is a broad field, and as such, many different design roles are required of students. The majority of students in the program will focus on the art of user experience and the role that designers play in creating that experience. We teach students how to solve problems and design products and services. But to do that, you have to understand the motivations, needs, and desires of the people who will be using the product or service you’re designing. They’re building software that people use every single day. They’re building experience design for software. They’re building a brand strategy for software. They’re doing all these different things. The most important thing for students is to be confident in their design. It’s not about being perfect. It’s about making the best design and being confident in that. Connect on linkedin to view full information of the company.